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Organizational Innovations for Modern Enterprise

Responsive Operations Strategy

  Gingrich and Metz describe how the breakfast cereal maker Kellogg™, has implemented an operations strategy of responsiveness and flexibility, and as a result, has enjoyed tremendous growth in market share. By offering an ever growing variety of products, and selling them through multiple distribution channels... ... read the 167 words that used to be in this web article by buying...  

They say; 'Fail to plan and plan to fail'; which sounds good, except when the unexpected demands flexibility, and rigid control is what you're best at.
... Chapter 15 Excerpt: 'Strategy Formulation'
 
In business, as in any complex human endeavour, people must work together effectively and with common purpose. Giving people in companies a clear understanding of their common purpose, and coordinating their individual activities is a major challenge. Two issues are key here. 1) How will companies develop a common purpose and instil every employee with it? 2) How will the work of individuals be coordinated in step with this common purpose?
 
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