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Intrinsic Motivation |
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Parker shows that some of the most powerful motivational techniques around focus on developing "intrinsic motivation", and can be very low cost for employers. The idea here is not to motivate with some form of "carrots or sticks", which are decidedly external, or "extrinsic", but instead to foster an internal sense of motivation that arises from within employees themselves. Pride in one's work and a sense of organizational belonging are two key aspects of this intrinsic motivation. He explains the many ways that clear, multi-facetted, straightforward and democratic rewards systems can produce intrinsic motivation in employees. This motivation is above and beyond the externally-based motivation produced by the traditional reward and punishment approach.
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Parker, Glenn M. Cross-Functional Teams. Jossey-Bass Publishers. San Francisco, CA. 1994.
Many names have been given to the corporation of the future -- network organizations, adaptive organizations, informal organizations, horizontal organizations, et cetera, et cetera. It is almost as though every expert has come up with his or her own favorite title for the twenty-first century corporation. But regardless of the name, all the experts agree that the engine of the new form of organization is the Cross-Functional Team. Parker's book is an incisive look at what it takes for companies to succeed with this new breed of teamwork.
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