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Organizational Innovations for Modern Enterprise

2   Defining Corporate Health

THE MYTH: Healthy companies have lots of profit.

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  Of course healthy companies have profits. But saying that companies are healthy because they show a profit, is just like saying people are healthy if they have a pulse. Companies can show very high profits, yet routinely miss golden opportunities. Or even worse, they can have fantastic profits and forsake their future by taking those profits out of the company. Why does this happen so commonly? There are three reasons... ... read the 567 words that used to be in this web article by buying...
 

Find out why profits are a poor measure of corporate health. Learn a better way to measure success; that lends perspective and provides guidance.
... Chapter 2 Excerpt: 'Defining Corporate Health'
 
With all of the ambition, energy and creativity we invest in our businesses, it is only natural that we should want some sort of progress indicator. Regardless of the nature of the journey, there is something in each of us that is comforted by the exact details of how far we have come, and how far we have yet to go. The issue here is which scale of measurement companies should use to gauge their performance.
 
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